Revista Biz

McCann Bucuresti

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Loredana Săndulescu

Adevarul despre branduri

Analize Marketing 4 min

Globalizarea este un concept polarizant, perceput cand ca o utopie, cand ca o distopie. Ce rol joaca brandurile in acest context...

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Loredana Săndulescu

Premii romanesti pe scena Cannes Lions

Marketing Stiri 3 min

McCann Erickson Romania, Geometry Global Bucharest si Publicis Bucuresti sunt agentiile din Romania care au urcat pana acum pe scena editiei...

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Loredana Săndulescu

Salveaza numarul Depanero!

Marketing Stiri 2 min

McCann Bucuresti a lansat luna aceasta prima campanie de comunicare pentru Depanero, client castigat in septembrie 2014. Depanero este o companie...